WEX Museum League Scarf by Maurizio Cattelan
Made in Catteland
Support the WEX with this extra long 72" x 8" fringed acrylic fan scarf, woven with our name, "museum chant", year of founding, and city as part of Maurizio Cattelan's Museum League collection. Designed by Maurizio Cattelan and produced by Made in Catteland/Seletti.
MADE IN CATTELAND is the last project by Maurizio Cattelan: the most controversial Italian contemporary artist surprises its audience once again and announces the presentation of an "art for all" project dedicated to the most important museum shops in the world. MUSEUM LEAGUE is the preview of a new incursion: a homage to all contemporary art fans, who will finally be able to declare their love for their favourite museums with real hooligan scarves.
The idea comes from the fact that museums are more and more meeting spaces for art lovers: contemporary art institutions are, nowadays, reference points for communities, just like soccer teams. Colours are perfectly matched, and so are the name of the institutions and the "museum chants", one for each scarf, created according to the museums' DNA and coordinated images. Many international museum already agreed to be part of this project' and each one will be selling the scarves in their shops and e-shops: the idea is to build a growing museums' league which could potentially involve all the international players in the contemporary art world.
MUSEUM LEAGUE's scarves are produced by Seletti, the Italian design brand which renews its collaboration with Maurizio Cattelan after the success of the Seletti wears TOILETPAPER collection, the project which since 2014 sees the images of the magazine by Cattelan and Pierpaolo Ferrari contaminate daily objects thus transforming the exclusivity of art into accessible items.